The tremendous impact of social media has brought to the business arena is phenomenal and Bacall Associates has been witnessing this phenomenon over the years. A social media campaign could add a cutting-edge facet to traditional sales pro…

It’s given that social media helps public relations (PR). The birth of social media seem to start in the era of Friendster and Myspace, but the meteoric rise in popularity of social media begins with the introduction of Facebook, Twitter, …